Introduction
Non-profits use big data to promote their cause whenever possible. Here are five ways Big Data helps you make positive changes.
There is a stereotype that non-profits are out of date when it comes to technology. However, many are proving that this assumption is incorrect as non-profit’s use of large amounts of data in their organizations on a regular basis. Here are five ways organizations can do this, even if they do not have extensive financial resources.
1. Use easily available data sources
In fact, it can be expensive to buy a large data platform and use it to collect data about a non-profit organization. That's why some decide to take advantage of the large data sources that already exist.
Amazon provides free publicly available data sources, such as the Pew Research Center and the US Food and Drug Administration. Among many others.
These sources are called "open data." Recently, the IRS contributed to the availability of open data when it provided information about a tax document called Form 990.
Ask for details on a non-profit structure, expenses, staff, and more. This information could highlight some of the factors that make non-profits successful or give clues for analysts to delve deeper into what the forms show.
A group called Open Data Collective, a non-profit consortium of non-profit representatives and researchers, is working to analyzes the Form 990 data submitted electronically and make it more useful to anyone who wants to see it.
2. Take advantage of custom features
Non-profit representatives may be interested in figuring out how the big date could help their organizations, but they have no idea where to start and do not have budgets to hire instructors.
The Foundation Center is a group that addresses this common problem not only by providing a substantial and reliable source of data for free but also by teaching and advocating data knowledge to people in the non-profit sector.
In addition to facilitating training in libraries and universities in the United States, the Foundation Center offers online courses through an arm called Grant Space.
It is a place where people can learn about all kinds of topics relevant to today's non-profits, from corporate donations to the use of Bitcoin and more.
Sometimes organizations that help non-profits become familiar with the data also help them find statistics for economic impact studies. Data Arts is an organization that works with arts and cultural organizations in the non-profit field.
3. Investigate providers who are familiar with non-profit needs
There are companies that exist to help the non-profit’s manage their software and storage requirements. They understand that serving non-profit is not the same as dealing with a corporate client with abundant resources, for example.
Likewise, some big date platform providers make them more feasible for non-profit’s by offering licenses at special prices or by providing feature sets that are particularly useful for people in the non-profit sector.
If an organization is moving toward the possibility of incorporating big data into their work, doing so with a provider who works regularly with non-profit could translate into highly positive relationships.
4. Trust him in ways that are relevant to your job
One way for non-profit’s to justify the extra expenses associated with a big data platform is to find out how access to such data could improve their results.
Jane Good All Institute works to save the chimpanzee population in Africa and relies on a tool called Open Data Kits.
It also relies on ordinary people across Africa to monitor changes that could threaten chimps, allowing the foundation to understand where the need is. Instead, UNICEF provides data to the public on its website, which allows people to see how statistics, such as infant mortality rates, improve over time. Viewing concrete data on your own could encourage people to give generously when it's time for fundraising campaigns.
Having data available to stakeholders can be helpful if the public does not trust some non-profit’s or evidence that these entities are doing good things to the people who benefit from the service. In addition, the data may show that there is an urgent need for what an organization does in society.
5. Participate in Specialized Programs
Due to the growing interest in big-time in the non-profit arena, some non-profit and non-profit people come together to find out the best ways to use Big Data to solve systemic social problems in an accessible way.
An event called the Up Prize Social Innovation Challenge awarded seven winning projects with a total of $ 1 million in development funds.
Winning organizations get the benefits of funding as well as the ability to use the fact that they have won the prize when writing promotional articles about their groups.
There is also Driven Data, which has a dual approach to solving the problems faced by non-profits and other groups seeking to improve the world with the help of data. A contest winner took advantage of the data to predict changes in penguin populations.
In any case, the group calls for help from a global community independent of data scientists and similar professionals. Assign tasks to send statistical models to a non-profit organization in need.
Then, Driven Data goes further, supporting the chosen organization with the implementation of the winning model in order to support the organization and its objectives.
Driven Data projects usually last for months, so they are not short-term solutions for non-profit. However, the resources and insights of data experts around the world can give non-profit’s the time to start using Big Data more efficiently or relying on it for the first time.
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